Market development

Market development: an acknowledged expertise

Since its inception in 1968, EDL has acquired a sound knowledge of the Malagasy market, currently making it a major economic player on the island. The diverse business sectors it covers, extensive retail network and in-house analysis capability, enable the company to assess the nation-wide potential of each product.

This expertise also means EDL can advise both new and traditional partners on strategic issues and opportunities for setting up or developing their business.